![]() By addressing the sociopolitical issues at stake in society's use of social websites, the author provides the first ever extended close reading of Google Earth as a powerful player in the communication realm of social media. Launched in 2005, Google Earth is a virtual globe, map and geographical information program, mapping the Earth by the superimposition of images obtained from satellite imagery and aerial photography. Google Earth, Outreach and Activism by Catherine Summerhayes In order to be able to communicate and engage with each other via new communicative spaces such as Google Earth, we need to understand as much as possible about how they work as cultural texts: how and why we make them and how we respond to them. And it all started with a really good map. ![]() ![]() Never Lost Again shows us how our worldview changed dramatically as a result of vision, imagination, and implementation. Kilday reveals how emerging map-based technologies including virtual reality and driverless cars are going to upend our lives once again. But this book isn't only a look back at the past it is also a glimpse of what's to come. Kilday, the marketing director for Keyhole and Google Maps, was there from the earliest days, and offers a personal look behind the scenes at the tech and the minds developing it. Eventually, Hanke's original company was spun back out of Google, and is now responsible for Pokémon GO and the upcoming Harry Potter: Wizards Unite. Then Google came on the scene, buying the company and relaunching the software as Google Maps and Google Earth. While a contract with the CIA kept them afloat, the company's big break came with the first invasion of Iraq CNN used their technology to cover the war and made it famous. He takes us back to the beginning to Keyhole-a cash-strapped startup mapping company started by a small-town Texas boy named John Hanke, that nearly folded when the tech bubble burst. Non-pro can only handle lines/paths.Never lost again : the Google mapping revolution that sparked new industries and augmented our reality by Bill Kilday As enlightening as The Facebook Effect, Elon Musk, and Chaos Monkeys-the compelling, behind-the-scenes story of the creation of one of the most essential applications ever devised, and the rag-tag team that built it and changed how we navigate the world Never Lost Again chronicles the evolution of mapping technology-the "overnight success twenty years in the making." Bill Kilday takes us behind the scenes of the tech's development, and introduces to the team that gave us not only Google Maps but Google Earth, and most recently, Pokémon GO. Measure distances/areas using lines, paths, polygons, circles, and more.Automatically import a few thousand addresses at once to be pinned on a map.Here’s what it can do that the non-Pro version can’t: It’s not something everyone will need - but hey, it’s free now! So what’s different about Google Earth Pro that once made it $400 a year? It’s primarily good for project planning and tinkering with data. (Ignore the “free trial” bit in the URL the new free license should work indefinitely.) Then you’d download the free Pro client from right here. You’ll still need to get a key from Google to unlock the Pro features, but that’s a matter of filling out a quick form. Google has just nixed the subscription fee for Google Earth Pro, dropping it from $400 a year to completely free. At least, not enough for Google to keep counting on it as an income source. But how many dropped $400 (per year!) for a Pro subscription? Lots of people have dabbled with Google Earth to fly around their neighborhood or poke around a 3D version Paris.
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